major brand shoes in the end it is not lucrative industry

major brand shoes in the end it is not lucrative industry? Consumers are not white should be obvious to spend? I want everyone here to make a simple analysis, let us to spend time, at least clear. This years money is not easy, Oh, as far as possible it can do more with less.look at a pair of Xie Xie stores the basic material costs are. The cost of removing a pair of shoes costs of materials, as well as development costs, as well as we usually say that the LOP. L refers LABEL COST (labor costs) O refers OVERHEAD (plant management costs) P refers to PROFIT (factory should get the profit) way to tell you that our national sports shoes brand: KAPPA's LOP is 28-30 , ANTA's LOP is 22 or so, most of the other brands are 20 up and down,why the shopping center where all shoes sold for more than 600, even more than 1000 then in the middle of the distribution of profits is how it? Here I must mention that we have Chinese characteristics mall culture.

due to historical reasons and long-term consumption habits, so that in retail shopping malls in China is very strong. Everyone in the commodity consumption, especially clothing and shoes in this industry are very superstitious shopping malls, large shopping malls that what is quality control, guaranteed after-sales.so shopping on the high threshold, and the conditions more. into the major department stores, you can see the clothing, footwear, jewelry, cosmetics counters and other kinds of products, brands or small shops, when customers buy goods went to the mall cashier unified pay the bill, and then then took the bill has been paid to the counter and take the product brands. this seemingly unusual shopping process has revealed the brands and department stores to the operating model - associates point deduction.